By King Douche | April 19, 2012
This week, Matt Cutts posted a 12 second video answering the question “Do Images pass PageRank?” This 12 second video simply responds, ‘yes.’
Ladies and gentlemen, we’ve got legal, paid juice passing. This means that there is a white-hat way to flow juice while paying for it. So, yeah, it’s not a ‘paid link’ but it is ‘paid juice’ and since juice means domain authority, I think we’ve caught a break.
So, let’s take this to the extreme then. What if I had a huge-ass budget and I decided I wanted banner ads placed on hundreds, even thousands of sites. In theory you could jack up your site to a PR 7 or even a PR8. PR6 should come relatively easy with even a modest budget and now, it seems, you can get a PR6+ site by coughing up recurring monthly dough. But, holy fuck, talk about recurring monthly marketing budget nightmare. You’ll be in bed *forever* with hundreds of sites, paying them monthly, yearly, etc. You’ll need to ask yourself, “Is it worth it?”
So what ARE the advantages of having a PR6+ site? Well, first you’ll pass authority to each sub-page. Okay, so what does that do? What effect does domain authority have on SERPS? According to Rand @ SEOMoz: None whatsoever. However, if you’re looking to monetize your site, you’ll only have 2 metrics in order to classify how much you can charge: PageViews, or PageRank. That’s it. You either have 1, or the other, or both, but never neither.
FUCK IT, CREATE A BANNER AD MARKETPLACE
So, if it’s legal, let’s take it to the fucking extreme. Form a marketplace like TLA and sell only Banner Ad placements with followed images. TLA’s infographic marketplace won’t work since they only require an infographic be placed for 30 days. You need a way to place that shit long-term in the same spot. Any one out there know of a marketplace that sells banner ad placements? I say take that shit to the max. If it got the blessing from Cutts then I say that could be one of the last, paid ways to get more PR juice to your site. I don’t care what anyone says, I want my site to have the highest PageRank possible. And if there is now a paid way to accomplish that then I say go to Level 11 on that shit.
I’d like to pose this question to the visitors: “What are the advantages of having a high PageRanked domain?” Since we can apparently pay to get one now, how would we leverage it? Now is a great time to watch Fishkin’s video on PageRank. I’m going to get crackin on finding some way to pass seemingly worthless link juice to my sites, legally.