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Google PageRank Update Today – Yes, I Care

By King Douche | June 28, 2011

Google PageRank Update Today Yes, I CareSo, I’m going to break net here and go out on my own private limb of individual thought.  A thought line that is so away from a peer and my colleagues that I open myself up to ridicule, public humiliation, and disgrace.  Yes, it’s 3rd Grade all over again and I am here to tell you, and the SEO world, that PageRank Is Important and that I care about PageRank a lot.  It always has been important to me.  It always will be important to me.   Lastly, before I start ranting:  YES, I know the difference between Toolbar PageRank and the PageRank algorithm.   For the context of this piece, PageRank refers to TBPR.

First, let’s start of with the norm.  Bashing PageRank.  Yep, it’s cool for an SEO to bash PageRank.  If you really want to look like a cool SEO, you gotta continually dismiss and downplay PageRank even though it’s the single quantifiable metric available for public observation.  Only to COOLEST SEO’s can disregard PageRank and claim that ONLY traffic and sales matter.  The rest of us are forced to look at it and get excited that we’ve built a site that seems to have a strong and trusted foundation and that are efforts are being positively validated by the world’s largest search engine company.

MONETIZATION
Another great feature of a Toolbar PageRank update is the ability to monetize your site.  You can monetize a site based on 1 of exactly 2 factors:  TRAFFIC or PAGERANK.   So, why would an SEO dismiss the 2nd factor?  If your site doesn’t rack in 1,000,000 PV”s per day/week/month, then all you have to go off of is the PageRank.    And it you’re going to sit there and tell me ‘But, hey, King Douche, you’re supposed to ‘nofollow’ paid links!’  Yeah, and I’m supposed to brush after every meal and eat lots of fiber but I don’t do that either.

When you launch a new site into a marketplace, your site’s PageRank will govern how much money you make off of that site.  No, don’t tell me that PageRank is unimportant.

PUBLIC ACKNOWLEDGEMENT
If you’re an SEO for hire working on a new client’s site, your traffic generation and sales goal will be a long one.  It doesn’t happen quickly unless you want to pay big for it.  So, as an organic SEO, you’ll want to prove to your new client that you’ve taken their brand new site and built it up to a point where the reputation has been QUANTIFIED.

ABILITY TO LAUNCH NEW SITESGoogle PageRank Update Today Yes, I Care
So, last post, I wrote about how my PR6 site was awesome for launching new sites.  That brand new site would come out of the gate a PR5 and the Link Juice Tree was bearing fruit waterfalling into each of my linked subpages.  Sweet, sweet TBPR fruit.   

THE PAGERANK FRUIT TREE
With the assignment of a metric, i.e. TB PageRank, you’ll get to see how your site’s equity is trickling into the subpages.  You’ll get to see how and reverse-engineer why certain sub-categories get more PR juice than others.  You’ll see how your footer links seemed to all get PR while links 3-deep away from home ended up getting 1/5th of the root pages PR (as it probably should.).  These are just examples and not ‘rules of PageRank‘.  You’ll get to see and deduce why pages with original content got more PageRank assigned to them when they had outbound links  to relevant sites and inbound links from relevant pages all in a beautifully inter-weaved cacophony of ordered chaos.

It’s exciting to see your tree bare fruit.  PageRank is the report card that shows how much fruit you’ve got to give out.

Topics: Other Stuff | 30 Comments »

Posted on 28 June 2011 by King Douche

Preferred Marketing Destination Manager. (Thanks to MM for that title).

has written 16 articles for SEO Bullshit

  • http://twitter.com/badams Barry Adams

    Yes, I get your point that TBPR matters for some people and that you can make money off of it. That’s fine if you’re in the website spinning business.

    However, if you’re in SEO and your goal is rankings & SE traffic, TBPR is a shite metric. it may be the only clearly visible metric that the big G gives us, but that doesn’t make it any less shite. G feeds us shite all day every day and too many SEOs gobble it up like it’s  champagne.

    Stop eating Google’s shite. It’s the first step on the road to recovery.

  • http://www.linkedin.com/in/christophermregan Christopher Regan

    For SEO purposes: TBPR and domain SERP strength have yet, IMHO, to show a correlation. So, for SEO purposes, I thought this post was a very early April Fool’s.

  • King Douche

    Filed under ‘public humiliation’.

  • King Douche

    Filed under ‘disgrace’.

  • http://twitter.com/jamesholden James Holden

    Here you go: http://rckt.me/mb2k

    No PR has a negative correlation to 1st page position, PR0 makes no difference, PR1 and up is positive.

    It’s still a crap metric though, unless you wanna sell links to muppets (and there’s plenty of those around).

  • http://www.linkedin.com/in/christophermregan Christopher Regan

    Thanks, James. Interesting.

  • http://glennfriesen.com/ Glenn Friesen

    Pffsshh. I guess. ;)

    Just kidding. Ya, TBPR is important. If not for rankings, at least for social proof of being a badass SEO.

  • BuyGiftsItems

    I can do the same for you! Sign my 12 month contract, and let’s get started this magical journey. 
    a deal a day

  • http://www.irishwonder.com/blog/2011/07/04/directory-marketing-reborn-ebook-update-coming-soon/ IrishWonder’s SEO Consulting Blog » Blog Archive » Directory Marketing Reborn Ebook Update Coming Soon

    [...] soon. Even though Google itself now tells webmasters not to obsess over Pagerank, PR still has its valid uses and besides, I have a promise to [...]

  • http://twitter.com/AffiliateClue David Humphries

    Over the years I’ve seen countless forum posts where webmasters proudly announce “My PR just went up! YAY!”. But not one of them has ever mentioned any corresponding increase in rankings or traffic.

  • http://twitter.com/badams Barry Adams
  • Dave

    hey Barry.  I love your style of writing. finally, i have found a “true to heart” writer who speaks from within and not from his ass.
    anyway, i really love this theme your using here on seobullshit.com and was interested in getting it for a blog of mine.
    i was hoping if you could email me the url to find out more about this theme please.
    if you can spare a quick moment , my email is:  containerhouse (at) aol (dot) com

    thanks man !

    Dave.

  • http://twitter.com/ian_goodall Ian Goodall

    This comment is full of win, and my sentiments exactly. TBPR is great if you want to be one of those annoying “selling 10k links from PR7 sites!!!” spammers but otherwise I don’t agree that it converts into $$$.

  • http://seobullshit.com King Douche

    @Ian What’s there not to agree with?  I know people who do it.  It’s 15%+ of their income stream.  Pretty simple model really.  Build site.  Get to PR4+, put app in marketplace, sell links, rinse, repeat.    I love it when people bash on the model.  GOOD. STAY AWAY.  NOTHING TO SEE HERE. MOVE ALONG. But for people who build businesses on set-it-and-forget-it foundations (the only kind that scale), this model is solvent and repeatable. You see, you have to be really cool to bash on PageRank and Google and I am not that cool. You have to make it sound like you don’t care about it, or Google, to show they don’t have power over you. I admit it. I’ve eaten the ‘shite’ and I’m nowhere even close to any type of recovery.

  • http://www.cardinalpath.com/blog Kent

    It might be a steady metric, but any assumptions you make about a page from it is not going to be particularly accurate. Google has directly stated that TBPR data is not current, and meanwhile filters, potential alternate ranking systems, etc. are all going to affect ranking.  So what exactly is TBPR telling us of value? I dunno, maybe something depending on the context.
    Meanwhile the overall goal is going to be site traffic so… why not use that as your metric? It’s much easier to measure, involves less guess work, and will give you more quality data to base your measurements on.

    Unless you’re hocking high PR links, in which case… well… ok then.

  • http://www.besttipsforblogging.com Naser @ Blogging Tips

    You are right, Page rank is really important for monetization because it impresses advertisers.

  • http://oigel.com/story/1976/ oigel.com

    Google PageRank Update Today – Yes, I Care…

    So, I’m going to break net here and go out on my own private limb of individual thought. A thought line that is so away from a peer and my colleagues that I open myself up to ridicule, public humiliation, and disgrace. Yes, it’s 3rd Grade all over agai…

  • http://seobullshit.com King Douche

    Thank you for your bullshit spam.  Appreciate it.

  • Sarah
  • http://www.motivationals.org Uncle Demotivator

    Well, You can brag about how long is Your TBPR green bar (sounds familiar to sth, doesn’t it? ;) ) or You can brag about Your website ranking for uber-competitive keyword (“insurances” or sth – you’ve got the idea). Which one is more badass and which one will get You more chicks? Enjoy your big TBPR, I will enjoy my rankings ;)

  • SpamAvenger

    No problem, Zain Hydre.  I’ve taken care of your site.  You are an expert at exactly jack and shit…and jack left town.

  • http://www.adjuice.co.uk/ Ewan Kennedy

    Hi James,

    There was a piece on SEOmoz recently about PR in which Rand quotes that the correlation between PR and rankings is roughly 0.11 positive although, without any details of how that figure was arrived at, it’s difficult to interpret properly.

    http://www.seomoz.org/blog/what-is-googles-pagerank-good-for-whiteboard-friday

  • SeoBOII

    I dont know what the hell some of you retards are talking about, PR matters, It has a factor on your sites rankings and isnt the only single factor that matters but yes it does matter. I use PR for specific purposes like getting my content indexed, i am not sure how important for some of you that is but if you are doing a real estate site for example and want 1st credit on the new MLS listings in your city/state then getting them indexed 1st before your competition does is the only way to come up #1 for them and getting credit 1st and let everyone else be the dup content, well if you have a high PR link pointing to your MLS sitemap then your golden, this is just one example of why pagerank matters a lot.

  • http://www.facebook.com/invisibleovee Ovee Maidul Islam

    my site’s page rank dropped from 4 to 3 to 0. Can anyone tell me why this is happening. Please help me!!
    Guitar Chord World

  • http://seobullshit.com King Douche

    I show you as a 3.  Relax. :)

  • Darius Martin

    I just love how SEO experts who dismiss PR, always seem to be writing their useless articles on PR +6 pages, of extremely relevant websites PR-wise and than just say “it’s content” that drives the crowd…
    If it’s so unimportant, why do you nofollow comment links? “Oh, you know it’s Google’s policy of…” right…
    Thumbs up King.

  • http://www.randomfunnypictures.org Uncle Demotivator

    And today literally every webpage has tbPR value reduced to n/a – including google.com. So – You’re still concerned about it? ;)

  • http://afiliadoselite20.net/ Afiliados Elite 2.0

    Anyway page rank has time for increase, I think it’s not necessary black hat, just patience and you will get a good and ‘legal’ page rank

  • Martin Hall

    I doubt either one will give you any chicks. Now, money, however…

  • Seosellcontact

    Still seo links is the best