Business BullshitNext Entries »
On many occasions when I take on a new client I have to introduce myself to the other specialists involved in the contract: the web developers. We don’t build websites ourselves as we like to specialise on the SEO and results. Unfortunately, due to this stance, the introduction can go either one of two ways… [...]
You’re not a SEO* you’re a jumped up little marketer with no idea how to optimise anything so just shut up. You don’t need a blog to tell us all how little you know even if your post was in 50 top 10 posts of the year X. You don’t need to regurgitate the crap [...]
Do you really want to know why I call myself the World’s Greatest SEO? Well I’m gonna tell you anyway. It’s because I’m 100% confident that no one is ever going to look at the information I’ve published and call it bullshit. Am I always 100% right? Yes. No, of course not. I make mistakes [...]
You know what the worst part of dealing with Big Brands are? People who hold the cash money reigns and dont know squat about SEO. Ok, let me amend that. People who hold the cash money reigns and dont know squat about SEO but think they fucking “get it”. I sometimes hate the fact that [...]
I was reading a thread on LinkedIn the other day, (yea shut up. I have a newsletter, need an ear to the ground) and the question at hand was; Is SEO Needed Now That Social Media Has Arrived?
Ok, so why not read along and see where it leads I thought. I mean, how confused could people actually be? It’s not like they’re likely to mix the two separate elements up too bad right?
Here’s some of the responses…
You thought only Small Businesses got scammed by SEO Snakeoil Salesmen? These days every Tom Dick and Harriet wants to offer SEO services, and the worst offenders I have seen are Web Design agencies in the Big Brand Design world. I have witnessed some seriously daft mistakes and issues that make me wonder how stupid some people are. Simply adding a member of staff who knows “about” SEO does NOT qualify you to take on SEO for your existing clients.
I consult for a few big brand names on occasion, in order to get their SEO strategy in place – they normally have an SEO agency, or are looking to recruit one (I don’t provide ongoing SEO services, I only work as a strategist / consultant / creative concept person). More often than not, in cases when i am called in, the issue is because the SEO agency is a small department of one (or two) in a large Digital Marketing company.Next Entries »