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10 Things Your SEO Doesn’t Know

By Janeth | August 31, 2012

10 Things Your SEO Doesn’t Know

  1. Google is an SEO’s god.  It’s true and many SEO don’t know it.  Google says add this text, or remove that tag and an SEO will race to see how fast he can please Google.Just a whisper of a new algo change will have SEO’s running to their computer to see if they can discover what Google has changed.  Webmaster around the world pay these SEO’s because of their great knowledge of the Google god.
  2. This exchange of money with anyone other than Google angers the Google god.  But again many SEO’s think Google loves them.
  3. Google has labeled all SEO’s as spammers.  Google has said time and again anyone that manipulates a site for the purpose of ranking higher in Google is a spammer.
  4. The reason Google shows organic results isn’t because they love the small business owner.  They need that content.  They can buy it, write it, or steal it.  They’ve chosen to steal it.  But as long as the content writers are making money no one cares.  Many SEO’s don’t understand why Google is using that content; again they think it’s out of love.
  5. Google is getting more aggressive with their ad placements and have begun using the organic results as nothing more than feeler text.
  6. Today it’s much harder to get ranked on Google and you are less likely to get the results from those rankings that were achieved 3 years ago.
  7. Google’s war with the World has caused the good content writers to go underground.  Some of the best content is now found behind steal walls designed to keep Google out.
  8. Consumers are beginning to skip Google and head straight for the retailer.
  9. There’s a new godin town that’s about to kick Google ass.  As an unlikely rival as they might seem it would appear that Amazon might be the next Google.
  10. Commercial searches make up 20 percent of Google searches.  This is where Google’s money comes from.  More and more consumers are skipping Google altogether and going straight to Amazon.  Google’s going to feel that in their bottom line.

And to me, search is search.  It makes no difference if it’s making a product rank in the search engines or making a product rank on a social media site.  SEO’s are going to have to spread out a bit.  If not the social media marketers will move in and steal our thunder.

 

Me, I am a web designer.  If there’s a way to optimize the search results for a site and drive traffic to my site, I’d like to hear about it.

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  • 10 Things Your SEO Doesn’t Know

Topics: Reality Check | 17 Comments »

Posted on 31 August 2012 by Janeth Duque

has written 3 articles for SEO Bullshit

  • http://www.facebook.com/profile.php?id=648884095 John McCollough

    I agree with everything you wrote here, but where did you learn about Amazon becoming the next Google? 

  • cjriii

    I can attest that most SEO is indeed bullshit, and a never-ending chase. I rewrote an entire online store, for all the fancy and clean URLs and “proper” formatting of DIVs and whatnot. What I found, after the website (which was already high in its rankings for its niche) was about a 0.5 – 1% growth in traffic over 14 months.

    With all things in computers, if they can make it, someone will break it. Algorithms are no exception, as they have to follow rules, and rules can be broken. Escalation, one might say, to the point that SEs like Google, lock away the good. Oppression, anyone? Sooner or later, it will all just be bad, horrible results in Google’s indexes, and they’ll have to start all over. There’s a balance to be found, letting people get away with shit, and let the readers themselves clean it out naturally.

  • Janeth Duque
  • Janeth Duque

     Or maybe they remove the organic from the first page all together.

    http://www.seroundtable.com/google-p…ing-15577.html

  • Info

    Congratulations.
    You’ve created the worst post in SEOBULLSHIT history.  Not only is your English horrible, your grammar terrible, your ‘web designer’ anchor text tacky, but you don’t even offer any information that is worthy of reading.  I want my 2 minutes of life back and yes, I’m serious.

  • Matthew

    Couldn’t agree more.

  • http://ridho.me/ Ridho Putradi S’Gara

    +1 to that .. 

  • http://www.guillaumeerard.com Guillaume Erard

    What is this post doing here? What is the point?

  • Squawk2003

    Janeth you’re so right, in fact from the inception of my website some four years ago I was critical of the slavish devotion to Google and the huge workload this created for one or one’s subcontractors!! Nevertheless I persisted for 4 years in creating backlinks, articles, blogs, social media, bought countless pieces of software, achieved high rankings across multiple keywords obtained minimal traffic some limited business and then bingo April 24 and the pack of cards collapsed. The next date in my diary is Oct 7 2012 when my website will be taken down by “Google” aka “I”.  ”Happy” or “another better word” Google Slaves “You have a good day if you can” I for one will do – now that I have released myself from their clutches.

  • http://www.toothygrinsstore.com/HydroFloss-p/hydrofloss01.htm Toothy Grins

    thanks for sharing your insight Janeth

  • smek2

    You forgot one, SEO IS BULLSHIT!

  • http://karthikeyan.co/ Karthikeyan

    Hi, I get confused here, how can we compare Amazon with Google? Both are serving in entirely different ways. Rest are fine and acceptable

  • http://twitter.com/Nashua_Indigo Nashua Indigo

    I never use Amazon, but I see a lot of traffic coming from Amazon, was wondering where that came from

  • http://www.linkwheel.pro/ link wheel

    Thanks Janeth for your special tips .

  • Anon

    DId we not just read in the previous post about bullshit infographics? Ugh!

  • Matt Cutts

    haha… right info! not SEO, this blog is bullshit :P

  • http://www.y8u.org/ Y8

    Your writing is impressive, informative and compelling.